Indian Institute of Management Kozhikode (IIMK) recently hosted Mr. Anand Pillai who shared his insights on the topic of "Personal Branding" with the students. The guest lecture was held on the 19th of August, 2012. The Industry Interaction Cell of IIM Kozhikode frequently invites eminent leaders of the industry for guest lectures to give practical insights to the students.
With more than 29 years of experience in corporate world, Mr. Anand has handled challenging assignments in general management and as Head of Operations in companies like Tata Group, Hughes Network Systems, Bay Networks and HCL. He has been appointed as a "Member of World Economic Forum, Global Agenda Council on New Models of leadership - 2011" given his thought leadership in the field of Leadership and Innovation.
Mr. Pillai an interesting and energetic speaker engaged the students throughout his talk. His pragmatic approach as opposed to a theoretical or philosophical viewpoint to business, struck a cord with the young listeners. The main emphasis of his talk was on PLB (Personal Leadership Brands). He laid out the five basic steps towards developing ones own PLB:
With more than 29 years of experience in corporate world, Mr. Anand has handled challenging assignments in general management and as Head of Operations in companies like Tata Group, Hughes Network Systems, Bay Networks and HCL. He has been appointed as a "Member of World Economic Forum, Global Agenda Council on New Models of leadership - 2011" given his thought leadership in the field of Leadership and Innovation.
Mr. Pillai an interesting and energetic speaker engaged the students throughout his talk. His pragmatic approach as opposed to a theoretical or philosophical viewpoint to business, struck a cord with the young listeners. The main emphasis of his talk was on PLB (Personal Leadership Brands). He laid out the five basic steps towards developing ones own PLB:
- Recognize your Yearning
- Rapid Learning
- Natural Flow
- Glimpses of Excellence
- Element of Satisfaction
Mr. Pillai suggested that the basic philosophy was simple, things that one will do without expecting any renumeration or compensation is the thing that defines a person, and exhibit their personality. Once a person adapts the same as their career, he or she is bound to excel, because this creates a unique personal brand which is customized for that individual and cannot have an external replica, said Mr.Pillai. He also shared his mantra that cleared some clichés of personal marketing; mistaking affirmation for accomplishment, security for significance and immediate victory for long-term sustainability. Mr. Pillai ended his talk with a heartwarming note that, ‘It is not the effort that you put in that counts, but the value that you bring along with it. It is not your achievements that you are remembered for, but the way that you impact people’s lives’.
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